46%
of Google Searches
Nearly half of all Google searches are local—people are actively looking for businesses like yours nearby. With AI now influencing 20–30% of searches and pulling from Google Business Profiles, how you appear can make or break whether you’re chosen.
2x
More Trust
Businesses with optimized Google Business Profiles are twice as likely to be trusted by consumers—and with AI now pulling from these profiles in search results, it gives you an even stronger competitive edge in local markets.
68%
of Mobile Users
More than two-thirds of mobile users contact a business directly from Google—and with AI-driven search results becoming more common, this leads to even more immediate customer interactions.
500%
Increase in Engagement
Keeping your Google Business Profile updated can drive major increases in customer engagement—and with AI now influencing 20–30% of searches, accurate, up-to-date information is more critical than ever.
Your Google Business Profile is often the first impression people see before they visit your website.
A quick audit can show whether your profile is helping people choose you — or sending them to a competitor.
What’s Included in Your Free Audit
Your Google Business Profile audit will review:
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Business name, category, and service setup
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Local keyword visibility
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Google Maps presence
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Reviews and response activity
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Photos, posts, and updates
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Website link and conversion opportunities
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Competitor visibility in your area
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Simple next steps to improve your profile
This audit is a good fit for:
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Local service businesses
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Contractors and home service companies
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Health and wellness providers
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Restaurants and retail businesses
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Professional service providers
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Businesses that want more calls, clicks, directions, or website visits from Google
Why Madison Web Works?
Madison Web Works helps small businesses improve their online presence through website design, local SEO, Google Business Profile support, content organization, and ongoing website maintenance. We focus on practical improvements that make your business easier to find and easier to contact online.
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46%
many local searches
Nearly half of all Google searches are local—people are actively looking for businesses like yours nearby. With AI now influencing 20–30% of searches and pulling from Google Business Profiles, how you appear can make or break whether you’re chosen.
2x
More Trust
Businesses with optimized Google Business Profiles are twice as likely to be trusted by consumers—and with AI now pulling from these profiles in search results, it gives you an even stronger competitive edge in local markets.
68%
of Mobile Users
More than two-thirds of mobile users contact a business directly from Google—and with AI-driven search results becoming more common, this leads to even more immediate customer interactions.
500%
more engagement
Keeping your Google Business Profile updated can drive major increases in customer engagement—and with AI now influencing 20–30% of searches, accurate, up-to-date information is more critical than ever.